About Marshall Æon

Marshall Æon

Marshall Æon is an entrepreneur, writer, YouTuber, and CEO of SearchGen, a groundbreaking digital marketing agency specializing in optimizing brands for Google’s Search Generative Experience. Marshall is the creator of a popular Enneagram personality assessment and Enneagram Alchemy. Marshall is the host of a YouTube show based on Integral Theory called “The trans-Apocalyptic Oasis.”

Marshall Æon’s extensive entrepreneurial ventures:

Marshall has founded multiple companies, including SearchGen in 2023, Personality Science in 2017, Agent Formula in 2010, Secret Weapon in 2006, WineQ.com in 2006, and Sea Change Nutraceuticals in 2004.

Marshall Æon is the CEO and founder of SearchGen, a groundbreaking digital marketing agency specializing in optimizing brands for Google’s Search Generative Experience.

SearchGen optimizes content, companies, and personal brands for Generative AI Search (particularly Google’s Search Generative Experience). SearchGen differs from traditional SEO by its focus on optimizing for knowledge graphs and building trust rather than on keywords and backlinks. SearchGen helps brands obtain knowledge panels on Google, which means Google is confident in their understanding of that brand. They then incorporate that brand into their knowledge graphs, and ultimately into their Knowledge Vault, which is a major source for their Generative AI and Search Generative Experience. 

Marshall Æon is the Founder and CEO of Personality Science from 2017 to 2024. 

Marshall Æon created an online Enneagram personality type assessment that quickly became one of the most popular Enneagram tests on the web. Marshall Æon also provides coaching services using the Enneagram.

Marshall Æon was Co-Founder of The Agent Formula from 2010 to 2013. 

Agent Formula is a highly-automated, rich-media, internet marketing platform for real estate agents based on Ruby on Rails. Marshall Æon built the business from the ground up. He established a highly-responsive customer service system. He architected and executed a marketing strategy, which included video, email and social media marketing. Marshall developed and executed a sales strategy and directed the sales team.

Marshall Æon was Founder and CEO of Secret Weapon from 2006 to 2017.

Secret Weapon was a full-service web development and digital marketing agency. Marshall Æon’s clients at Secret Weapon included Great Insurance Jobs, OrlandoJobs.com, The Enneagram Institute, and The Diamond Approach (Ridhwan School). Marshall Æon was a presenter at the 2013 Digital Web & Design Innovation Summit in San Francisco.

Marshall Æon was Founder and CEO of WineQ.com from 2006 to 2009.

WineQ was an online wine club created by Marshall Æon that allowed members to queue up wines from different California wineries and receive regular shipments of those wines. When Amazon decided to enter the wine business in 2008, 20 of their employees signed up for WineQ and logged over 1000 page views. Amazon copied several unique features of WineQ.

Marshall Æon was Founder and CEO of Sea Change Nutraceuticals from 2006 to 2016.

Sea Change Nutraceuticals was an e-commerce store offering pharmaceutical grade omega-3 fish oil supplements. Marshall Æon created Sea Change Nutraceuticals because of his passion for health.

Marshall Æon has studied the Enneagram since 2005.

Marshall Æon has studied the Enneagram for 19 years.

Marshall worked for the Enneagram Institute from 2013 to 2016, where he created the technology that powered the RHETI (Riso-Hudson Enneagram Type Indicator) and worked directly with Russ Hudson, Katy Taylor, Lynda Roberts, John Luckovich, Gayle Scott, and Michael Naylor. During that time, he attended several Enneagram Institute trainings as part of the Riso-Hudson Certification program. Marshall then created an Enneagram test in 2017 that became one of the most popular on the web.

Marshall is a member of the International Enneagram Association and has participated for several years in reviewing speaker proposals for the global Enneagram conference.

In 2023, Marshall Æon created Enneagram Alchemy, a psychospiritual methodology inspired by the Enneagram that goes beyond personality types. In May of 2024, Marshall presented a talk on Enneagram Alchemy entitled, “Introducing Enneagram Alchemy: Beyond Personality Types” at the Integral Conference of North America (ICON).

Marshall Æon has been a student of the Diamond Approach in the Ridhwan School since 2009.

Marshall has been a student of the Diamond Approach in the Ridhwan School for 15 years. He has worked directly with A. H. Almaas on technology for the school, including for AHAlmaas.com and DiamondApproach.org.

Marshall Æon has studied and received trainings in a wide variety of psychological, therapeutic, spiritual, philosophical, and inner work modalities.

Marshall is practiced in a wide variety of meditations, including Vipassana (Buddhism), Microcosmic Orbit (Taoism), Kath/Hara meditation (Diamond Approach), and Zazen / Being Meditation (Zen), and Yin Breathing and Earth Descent/Earth Breathing (Reggie Ray, Vajrayana Buddhism).

Marshall has experience and training with many psychological, therapeutic, and spiritual modalities, including Internal Family Systems, Bioenergetics (Alexander Lowen), Somatic Experiencing, Continuum Movement, Inner Relationship Focusing (Eugene Gendlin), Self Acceptance Training (Dick Olney, Cherie McCoy), various Breathwork modalities (Reichian, Holotropic, Wim Hof, Biodynamic, Transformational), Object Relations Theory, Family Constellations, and Byron Brown’s Soul Without Shame.

Marshall Æon has studied Ken Wilber’s Integral Theory since 2005.

Marshall Æon has studied Ken Wilber’s Integral Theory since 2005, and has studied related theories and theorists including Spiral Dynamics, Clare Graves, David Deida. Marshall has been interviewed by prominent integral theorists including Layman Pascal for The Integral Stage and Corey DeVos for Integral Life. In 2024, Marshall presented his talk, “Introducing Enneagram Alchemy: Beyond Personality Types” at the Integral Conference of North America (ICON).

Marshall Æon has hosted a show about Integral Theory on YouTube since 2021.

Marshall created The trans-Apocalyptic Oasis show on YouTube in 2021. The trans-Apocalyptic Oasis is a show about Ken Wilber’ Integral Theory, Spiral Dynamics, futurism, the meta-crisis, sensemaking, and spirituality. Layman Pascal, Greg Dember, Alexander Beiner, Ryan Nakade, and Brendan Graham Dempsey are among the guests who have appeared on the trans-Apocalyptic Oasis.

Marshall Æon on Social Media

Marshall Aeon